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Tag: Strategic

A number of clients are looking for directors of communications.

I’ve noticed a recurring theme with several clients recently.  A number are looking for directors of communications. It struck me today that these are all very senior, strategic posts and each client sees these positions as absolutely critical to the

Is Public Relations right for your business? Three tips for choosing a PR agency

I have attended two events in the last week that shed very different lights on public relations and what people believe PR is about and does. It made me wonder what businesses are buying when they decide to hire a PR consultant. With colleague Helen Standing

Building social media into your stakeholder engagement strategy

Stakeholder engagement is considered by 82 per cent of senior communicators across Europe to be important to their organisation’s success, according to research by Brunswick Insight – and 90% expect the scope and scale of stakeholder engagement activities