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Tag: Pr Agency

Why B2B Can’t Ignore Blogging

At the end of 2011, there were: 181,000,000 blogs worldwide 18,700,000 million bloggers (6.7m on blogging websites, 12m using social networks) [source: Nielson] Everyone and his dog seems to have a blog (or web-log) nowadays! But while the B2C sector

The nightmare of becoming a PR client

After 30+ years working in PR – in-house and then setting up and running Northern Lights – we launched Next-Up last year, a business to help people use their skills and find opportunities in unretirement. Initially Next-Up was far more of a consumer