How do I get a comment on my blog? Five practical examples of what’s worked for us
August 31st - 2010
Writing a blog is hard enough. But at least once it’s up, comments will come flooding in. Right? Wrong! This is perhaps the most su...
Harrogate agency encourages more diversity in PR and communications sector
Northern Lights worked with international headhunters, Taylor Bennett – which specialises in corporate communications – on an internship programme for six graduates from the University of East London. The agency is planning to launch a similar internship in Yorkshire next year as part of Northern Lights’ twentieth anniversary celebrations.
Victoria Tomlinson, ceo of Northern Lights PR, said: “Skills in corporate communications are needed by businesses, public sector and voluntary organisations - but there is a shortage of black and minority ethnic candidates choosing this career path. When we heard about this internship, we knew it was right for Yorkshire.
“These six young people were selected from 200 applicants in a gruelling three day interview process. We are sure they will have successful careers – and we also want them to be Ambassadors for Yorkshire as they progress.”
This year’s graduates were rounding off their ten week internship with a two day visit to Yorkshire, meeting the region’s leaders from Pace, Yorkshire Forward, Bradford City Council and Welcome to Yorkshire. They attended a masterclass on innovation at Bradford University School of Management and watched preparations for Northern Ballet Theatre’s rehearsal of A Christmas Carol at Leeds Grand.
Intern Jenard Dyer said: “As a team, we carried out research before our visit and that started to change our perceptions. Meeting the region’s leaders and seeing Saltaire, Harrogate and Leeds really blew our minds. We had imagined very rural areas before and a lot of sheep. We couldn’t believe how much business there is here – there are definitely opportunities to work with Yorkshire in the future as we go into our communications jobs in London.”
The six interns are: Junior Ayanbeku, Jenard Dyer, Param Lard, Claude Peters, Charlotte Robertson and Tina Tama. Their blog about the visit can be viewed at http://www.unicornjobs.com/posts/interns2009/
