Category: New to social media – tips
Life beyond 140? Twitter considers 10,000 characters and Ben was right!
This is my smug face. I’ve made some bold predictions in my time and this is one of those rare occasions when I get to say “I was right!” – I’m hoping few will remember my claim that Google+ will be the next big thing. Twitter is going to increase
14 lessons from a small business selling overseas – from the start
We share our experiences and tips for small businesses to break into international trade. Read the blog on Leeds City Region Enterprise Partnership website here. If you would like support to explore new markets and seek out exciting business opportunities
Reaching out to wider audiences – how to help researchers develop effective social media strategies
Catherine Manthorpe works at the University of Hertfordshire and after attending a one-day Training Gateway course on ‘how to develop a social media strategy’, led by Victoria Tomlinson, founder and chief executive of Northern Lights PR , has become
A-Z of social media – 120 glossary definitions for content marketing and social media
Content marketing, blogging and social media are all now recognised as hugely important tools for businesses looking to acquire new customers, target key individuals and build relationships. However, this new digital marketing landscape is awash with
How can businesses use live video apps like Periscope?
Back in April I talked about how Periscope could benefit business as it was launched to the world. This new live video streaming app from the people at Twitter allows anybody in the world to broadcast what they are doing live, simply by using a mobile
Eight common social media mistakes – is your business guilty?
My last blog looked at Nine Steps To Build An Online Brand, offering a few simple steps to create a simple but engaging presence that will help business leaders to use the internet and digital technology to win new business. One of the key elements of
Retweet with comment is latest bonus for businesses on Twitter
The race to remain popular in the fickle world of social media is relentless and it fuels a constant tidal wave of updates and new features across every platform. However, Twitter have outdone most with eight updates and new features this year – four
10 awesome ways YouTube has changed our world in 10 years
Hard to believe, but it is YouTube’s tenth anniversary this year. Hard to believe because surely it’s been around for more than ten years? I was asked by a journalist the other day about the significance of YouTube. Here are the ten ways I think it
Should CEOs be on twitter? Why they should – and why they shouldn’t
The FT’s Maija Palmer recently looked at chief executives who are on Twitter. The article quoted Linda Bolg of Socialbro who said ‘I would personally always advise (the CEO) being on Twitter as it can raise the company profile’. It was great to