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3 amazing ways to generate B2B sales leads with social media

Are your sales teams and digital teams working together – you could be amazed at what happens when they do?! Here I share the various ways that social media should be supporting your B2B business development.

12 social media and digital trends for business in 2017

Aiming to predict the social media and digital trends businesses should be watching out for in 2017 and what they can do to target customers, engage audiences, be found online and, most importantly, win business.

Ten questions every board should be asking about social media

This week I was asked by RSM in Leeds to speak on digital transformation for charity leaders.  It’s always hard to know how to explain strategic social media to people who don’t understand it.  What angle do you start from?  I generally talk through

8 things Kim Kardashian teaches us about staying safe on social media

Kim Kardashian is famous for attempting to “break the internet” with a barrage of risqué images and by laying her life bare through social media and the hit show Keeping Up With The Kardashians. However, it wasn’t her world-famous anatomy that

What are the trends in Social Media? What you need to know

This blog first appeared on PRiME, an online magazine for women in their prime and looks at the trends in social media. There are some great blogs around at the moment about trends in social media. I share some of these blogs and talk about the underlying

Six things Donald Trump teaches business about social media

It started as a joke. A strange, orange, media-hungry, shouty-person with a dead hamster on his head announced a hair-brained bid to run for president and instantly set about upsetting just about every demographic group in America. Most laughed, many

How social media sparks relationships and content

In our interview for “Blogging About Sensitive Topics,” Victoria Tomlinson of Northern Lights PR noted that “people don’t create relationships with faceless corporates; they do with a named and pictured individual.” In her email to me, she added:

Does social media work for B2B businesses?

Guest blog by Mike Boswell, MD of Plastribution @polymerman A few months ago I was talking to Victoria Tomlinson at a Leeds University Management Division Advisory Board meeting and we got on to the topic of #social media and how our business was exploiting

How are councils making use of social media?

For local authorities, Government departments, councils and metropolitan boroughs, using social media can be a major headache. With hundreds of different departments, a multitude of agendas, a diverse range of stakeholders and events ranging from small

Top ten social media predictions for 2016

Here I offer my ten predictions for social media in 2016, sharing the top social media trends and opportunities for business.