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PR blog posts

7-star-burj-al-arab-dubai

Earlier this year we decided to look at new markets – and to go to Dubai.  How do you go about researching and winning new business from an entirely new market?  Here is how we did it – from a standing start in mid January.  What worked?  What didn’t?  We share it all with you [...]

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Crisis-Communications

A disaster on a school trip is every head’s worst nightmare.  You are trying to cope with anxious parents while journalists and photographers are camped outside the school gates. Every year we see national newspaper headlines about students injured or killed on school skiing trips or outdoor activities.  Incidents involving cyber bullying, inappropriate behaviour on [...]

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I’m in a mess with LinkedIn – what do you advise?

by Victoria Tomlinson February, 2nd 2012
Logo-LinkedIn

Last year I wrote an ebook on social media for business.  In it I outlined what I thought the rules should be for connecting to people on LinkedIn.  These are that they should be people who -          You do business with -          You would have a drink with after a meeting -          You would recommend [...]

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